Involved in every aspect of marketing for over two decades Peter Lessard has worked for companies like Costco, Alcatel and Filemaker to name a few.  For the past decade he has focused on assisting every type of small and medium company using technology and the internet to advance their sales.

An expert on the subjects of SEO, sales conversion, direct marketing, website conversion and software development, Peter Lessard brings his unique experience to business owners worldwide through free articles and video blogs.  Peter Lessard continues to assist business owners directly  through his consultancy.

Formal Education:
1st and 2nd year Criminology studies followed by a Degree in Information Technology.

Corporate Experience:

Alcatel Canada - Team Lead developing custom software application to streamline Learning Services Department.

Filemaker Inc. - Invited to work with Filemaker Canada in a Quality Assurance position due to track record as a succesful developer of custom database solutions using the Filemaker Pro product line.

Costco Canada - Assisted taxation department with implementing and streamlining new stewardship taxation program.

Entreprenerial Pursuits:

Software Consultancy - Founder and President of succesful custom software development firm.

Marketing Consultancy - Providing web development, sales process analysis and all forms of internet marketing for all types of business.

Notable Accomplishments - Developed proprietary custom software and SEO methods currently being used by GuaranteedGoogleRankings.com to achieve significant SEO results.

As a test case Peter went into the aggressive business lists field and for the keyword “business lists” that had over 183 million competing results was able to consistently rank a website, businesslistsforsale.com in the top 4.  Top ranking was achieved in less than 90 days.

Interests:

Ongoing study of direct marketing principles with a focus on internet sales, technology and social media.

Author of extensive body of how to marketing articles and videos with a substantial following via social media sites and mailing lists.

Tweet This Post